If you want your business on Google top search results then you need the right digital marketing strategy.
All of us search the Internet via Google for information and if you are observant enough you will notice that the first page of Google search is increasingly filled with lists ( Top 10 of so and so..) and local business directories while actual business websites (in many cases) don’t figure on Google’s First page. So, as a business owner you may ask, what is going on? How is the Google search algorithm ranking websites on relevancy? How can a compiled list reach top ranks while the actual business business website is ranked at page 3? Well, this is what we will try to explain.
Suppose you need a service and search Google for it and get a number of websites for various service providers. Now, you have go through each website, read the information and contact the vendor if you find everything all right. Perhaps you would like to open other websites also to find a better vendor. All this will take time and still you won’t be sure if you have found the right vendor. What if you could save all this time. What if there are was a list of best vendors?
So, if you have a webpage that says Top 10 ..service providers in …, you will prefer to open it, rather than go through individual websites and waste your time. Here you will find a curated list of relevant businesses with details and contact information with website links. Naturally, you will be spending more time on such a List and hence Google analytics will mark it up on relevancy list and move it up on rank.
QsAns is a content marketing platform where this highly evolved digital marketing strategy can be used by posting lists that help customers make the right decision. These lists can have web links which can drive traffic to business websites and deliver sales. For digital marketing agencies and professionals QsAns is the right tool to market brands and create a dominating online presence.