What are the suggestions to make a Youtube channel successful?

Know Your Brand, Know Your Content

The great thing about having a successful YouTube channel is that you can make it a completely unique viewing experience, and cater it specifically to the topics in which you or your audience are interested in. The first thing you should do is ask yourself why you want to make a YouTube channel. Is it for growing your brand? Sending people to your product? Pure entertainment?

Remember that people are primarily coming to YouTube to be entertained, inspired, or educated, so take a minute to look at each one of these end goals and prepare your workflow and content schedule to accomplish one or all of them.

Optimize & Market It

In order to enhance your channel’s ability to be seen, you need to spend some time on optimizing it. This means using relevant keywords (not too many), an enticing title, and a captivating thumbnail that isn’t misleading. Choose a still image from the video from your thumbnail, or find a nice stock photo from Pond5 and add some text on it that complements the title of your video.

YouTube also gives you the ability to add cards throughout your video and at the end, so maximize the time that viewers are watching your video by linking them to other videos, your website or other outside links, or inviting them to subscribe (a “call-to-action” or CTA). Keep the cards and end screens to a minimum, because too many options can lead to 0 interactions.

YouTube videos can be embedded pretty much everywhere, so put it on any social media network or website that you own or operate. Create playlists of your related videos to keep eyeballs on your content and boost watch time.
Repurpose the full length video into smaller, social-friendly bits that are specifically designed for different platforms.

Collaborate With Other Channels

Want to get exposure from an audience that has not heard of you?

Then, collaborate with other creators. Cross-promotion is a great way to expand your audience quickly. The mechanics are simple. When a creator with a similar audience (and likely different content) vouches for your content, then it creates instant social proof. It persuades their audience to check you out.

Conduct A Contest Or Giveaway

Conducting a contest is a great way to mobilize your community and increase the activity on your channel. Besides driving engagement, they also expose you to a new audience for your channel as the participants like to share their entries with their personal networks.

REPLY BACK TO AS MANY COMMENTS AS YOU CAN.

This used to be standard advice for blogs, and for some reason people don’t follow it on YouTube. If someone takes time out of their day to comment on your tiny YouTube channel, you owe it to them to at least thank them. It will get harder as you grow, but in the beginning, reply to every single comment. Plus, the YouTube algorithm hugely favors user engagement, so commenting and replying back also increases your rankings.

Creating a successful YouTube channel requires careful planning, consistent effort, and strategic execution. Here are some key steps and tips to help you on your journey:

1. Identify Your Niche:

Passion and Knowledge: Choose a topic you are passionate about and knowledgeable in. This will help you create engaging and authentic content.

Market Demand: Research the demand for your chosen niche. Use tools like Google Trends and YouTube’s search bar to find popular topics.

2. Plan Your Content:

Content Strategy: Develop a content plan that outlines the types of videos you’ll create (tutorials, reviews, vlogs, etc.), posting frequency, and themes.

Content Calendar: Create a content calendar to stay organized and ensure consistent uploads.

3. Optimize Your Channel:

Channel Art and Branding: Design an attractive channel banner and logo. Consistent branding helps in creating a professional look.

Channel Description: Write a compelling channel description that explains what your channel is about and what viewers can expect.

4. Create High-Quality Content:

Equipment: Invest in good quality equipment such as a camera, microphone, and lighting. Clear audio and video are crucial for viewer retention.

Editing: Use editing software to enhance your videos. Focus on creating engaging intros, adding relevant music, and maintaining a good flow.

5. Optimize Video SEO:

Titles and Descriptions: Write clear and descriptive titles with relevant keywords. Include a detailed description with keywords and links to your social media or related content.

Tags: Use relevant tags to help YouTube understand the content and context of your videos.

Thumbnails: Create eye-catching thumbnails that accurately represent the content of your video.

6. Engage with Your Audience:

Comments: Respond to comments on your videos to build a community and encourage viewer interaction.

Call to Action: Encourage viewers to like, comment, and subscribe. Use end screens and cards to promote other videos or playlists.

7. Promote Your Channel:

Social Media: Share your videos on social media platforms to reach a broader audience.

Collaborations: Collaborate with other YouTubers in your niche to tap into their audience.

SEO and Backlinks: Promote your videos on blogs, forums, and websites to improve SEO and gain backlinks.

8. Analyze and Improve:

Analytics: Use YouTube Analytics to track your channel’s performance. Pay attention to metrics like watch time, audience retention, and demographics.

Feedback: Listen to viewer feedback and make improvements based on their suggestions.

9. Monetize Your Channel:

AdSense: Once you meet the eligibility criteria (1,000 subscribers and 4,000 watch hours in the past 12 months), apply for the YouTube Partner Program to earn from ads.

Affiliate Marketing: Promote products and services relevant to your niche and earn commissions through affiliate links.

Merchandise and Sponsorships: Sell merchandise or secure sponsorships from brands related to your content.

10. Stay Consistent and Patient:

Consistency: Regular uploads and engagement are key to growing your channel. Stick to your content calendar and keep producing quality content.

Patience: Building a successful YouTube channel takes time. Stay patient and persistent, and focus on continuous improvement.

By following these steps and staying dedicated, you can increase your chances of creating a successful YouTube channel that attracts and retains a loyal audience.